1. Simple Online Booking & Real-Time Availability

Scheduling a shoot shouldn't feel like a game of phone tag. There should be easy, online ordering with transparent calendar access — no endless email threads or text chains required.

And because real estate moves fast, agents need to know they can rely on consistent availability, especially for last-minute listings. Media partners should meet that urgency with readiness.

2. Blue Skies, Every Time (Yes, Even on Cloudy Days)

There’s no reason listing photos should look gray and dull anymore — sky replacement and editing are standard practice. Every exterior shot should show fluffy clouds and bright skies, regardless of the actual weather.

But here’s the kicker: that attention to detail should extend to interior shots as well. If you can see out the window, the view should be bright and beautiful. We do this automatically, but you'd be surprised how many media teams don't.

3. Prep Before The Shoot, Not During It

A true professional doesn’t just show up and start shooting. The first 10–15 minutes should be spent walking the home with the agent or homeowner, ensuring the space is photo-ready.

That means:

• Toilet lids down

• Blinds and curtains straightened

• Pillows fluffed

• Chairs aligned

It’s a small step that ensures nothing’s overlooked — and it makes a big difference in the final product.

4. One Appointment, All The Media

A top-tier real estate media company should be full service. That means offering everything an agent needs in one appointment:

• Photos

• Videos

• 3D tours

• Floor plans

• Social media content

• And more!

Agents shouldn’t have to juggle multiple vendors or inconvenience their sellers with multiple visits. A single skilled photographer should handle it all — bringing efficiency, consistency, and convenience to the process.

5. Kindness Is The Standard Always!

Real estate isn’t always about happy moments — sometimes, selling a home is stressful or emotional. That’s why we coach our team to lead with empathy and warmth.

We’re stepping into someone’s private space to document it for the world. That can come with a lot of anxiety for the seller. Our goal is to ease that tension — with genuine compliments, professionalism, and a positive, respectful presence.

It’s one of our favorite compliments to receive: when sellers go out of their way to tell the agent how great the experience was. That kind of human connection matters — and it’s something every media team should bring to the table.